Users can find the most suitable keywords for their websites by creating a search scenario for a particular query. Long Tail Pro is a keyword research tool that helps you explore less competitive keywords. SEO Anomaly These keywords can allow you to acquire conversions through online traffic, whatever your niche. You can also use their SEO management tool to track your keyword rankings, backlinks, etc. GrowthBar is one of the easiest-to-use SEO tools on the market. They enable users to see millions of keyword results, your competition’s backlinks, and Google Ads data.
You can type in a search phrase and get back the questions users are asking in search engines, including what, where, why, who, when, which, can and how questions. You can view them as a visual wheel or data boxes that categorize the types of questions, along with color-coded search volume and CPC info. Forbes Advisor’s pick for best local SEO tool is BrightLocal. The platform integrates with Google Analytics, Facebook, Google Business Profile Insights and Twitter. Semrush offers a number of add-ons, though they come with rather steep price tags, so they’re not right for all users. For $200 per month per user, you can access Semrush .Trends, which helps you analyze competitor website traffic and unveil their marketing tactics and strategies.
Revive Underperforming Content
Semrush stands out because it pulls together multiple SEO functions into a single, unified dashboard. Its tools for keyword analysis help you understand which terms are worth targeting, how they perform over time, and where your site stands in relation to competitors. The database is huge and updated regularly, giving users access to up-to-date keyword and backlink metrics. For example, a keyword research tool might scan search engines to find what users are searching for and show volume, difficulty, and SERP features. A technical SEO tool might crawl your site to find broken links or missing tags.
Uncover Your Competitors’ SEO Efforts
- All prices are customised to individual companies, so you must request a quote.
- If budget and simplicity are priorities, Moz Pro and SE Ranking are great options for small or growing agencies—they won’t overwhelm your team or your finances.
- This veteran player has been in the game for 17 years, with its backlink analysis capabilities standing out as particularly impressive.
- Free tools like Google Search Console give you direct insights into how your site performs on Google.
Paid plans range from $53.25 to $133.25 per month when paid annually—you get four months free with annual billing. Month-to-month pricing ranges from $89.99 to $199.99 per month. Ahrefs provides several online resources to help you master the platform and SEO. The online Help Center houses dozens of articles and troubleshooting guides while the Ahrefs Academy features a variety of video tutorials. A list of free tools in one place to measure, monitor, and keep track of your websites performance. Access to tools for creating, optimizing, and tracking content performance.
How to Choose the Best Surfer SEO Alternative
At the end of the day, the best Surfer SEO alternative is the one that helps you create better content that actually ranks—without giving you a headache in the process. Looking to take your content strategy from good to extraordinary? MarketMuse packs a punch with its AI-powered features that surpass typical SEO tools.
It also records all the errors Google picks up on your site, tells you what’s been indexed on your site, and gives you impression and click-through data on all your keywords. I’ve done a bunch of outreach projects out of Gmail and a Google Sheet. Keeping track of who contacted who, updating last status, remembering to send follow-ups, coordinating and updating templates, it’s all a massive pain that takes up way too much time. My rule is that if I’m not willing to do outreach for link building, I shouldn’t be focusing on SEO for traffic. Compared to the other “SEO workhorse” tools, it’s by far the easiest to use. Ahrefs definitely has a learning curve and Moz has never clicked with me — I can never understand where to find anything.
The free plan includes limited features and credits, while paid plans start at $99/month. The full range of features (such as full-scale audits, unlimited briefs, and deeper AI analysis) becomes available at higher pricing tiers. For growing teams or agencies, the investment can pay off by saving hours of research and helping guide long-term planning. Semrush is the best SEO tool for SEO analysis because it offers one of the most complete all-in-one platforms available. It helps marketers manage every major aspect of SEO, from keyword research and site audits to backlink analysis, content planning, and competitive research.
